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October 30, 2020

Affiliate Marketing Business Model: How To Set Up Your Systems

Affiliate marketing is a great business. There are a lot of marketers doing very well with this business model. It’s usually a great way to generate income by taking advantage of low competition, marketing strategies, and having some publishing platform.

You will need to consider your traffic sources, products, services, and overall set up. It’s possible to do only focus on affiliate marketing for your business mode, but there are related ways to make money in this niche.

Building an Affiliate Marketing Business

Thinking About Your Traffic Sources

You need to think about different traffic sources. You need to get in front of people. You will need to be able to find people interested in the products and services that you have for sale.

Getting Free Traffic

It’s possible to find people through forums and different membership groups. You can message people directly.

Another long term solution is to produce content. You can use your traffic to do affiliate marketing.

Free and Paid Traffic
Consider how you are going to get traffic for your business.

Getting Paid Traffic

Paid traffic can be beneficial for your affiliate marketing business. You can look at social media advertising or search engine advertising.

It’s important to be able to get traffic and get theme through a sales funnel. You will want to try making your sale, but also capture people’s emails.

Thinking About Your Sales Process

Conversions

It’s important to think about conversions especially when you think about paid traffic. You will want to make sure that your ad copy is good. It’ll be the first thing they see. You’ll want a good conversion when they go on your landing page and purchase your product.

A/B Testing

A/B Testing is important for businesses that do paid advertising. You need to optimize your ads, so that you get the best conversion.

Landing Pages

Landing pages are the best way to send your traffic. You want to offer a lead magnet and get their email. If you get their email, you can reach out to people over and over again.

Sales Funnels

Sales funnels are increasingly become important for marketers. Basically, you will have people walk through the products and services that they might need.

Finding The Right Products and Services To Recommend

Finding a Network

There are different affiliate networks that you can join. Some of the popular networks are ClickBank, CJ Affiliate, and ShareASale.

You will need to vet through the products and services on there platforms.

Going Directly to Companies

One of the best ways to get an affiliate relationships is to go directly to the company. Some companies have certain requirements. In general, most companies will try to make it easy for you to become an affiliate.

For example, we have an affiliate program for our land investing course. You would be able to reach out to us and see how about how you would be able to partner with us.

Building Relationships within Your Niche

As you get connected with others in your niche, you will be able to build relationships. Your relationships can open up different partnerships.

If they have traffic, you can connect with them as an affiliate. If you have the traffic, you can connect with people with a good product or service.

Paid Advertising

Search Engine Paid Advertising

Search Engine Paid Advertising is the best form of paid advertising. These people are searching for specific information. People have a specific intent when they are searching.

Google

Google is the largest Search Engine platform. They make most of their money from search engine paid advertising. Businesses are willing to pay Google to get sponsored.

Bing

Bing is a competitor to Google. It doesn’t have as big of a market share when compared to Google. There are advertisers willing to advertise on this platform because there is less competition.

Other Platforms

There are other platforms that you can do search engine advertising. The focus should be on Google Ads.

Social Media Paid Advertising

Facebook

Facebook Advertising has become increasingly popular. You are able to connect with people that are interested in your niche. You can target based on demographic, interest, location, and gender.

Read: Facebook Advertising For Small Businesses

Instagram

Instagram has grown in popularity. This platform has similar paid advertising opportunities. Instagram is owned by Facebook. You may consider influencer marketing, if you are looking to expand your email lists and build relationships.

Read: Influencer Strategy for Brands: How to Sell More Of Your Product

Other Platforms

There are different social media platforms that you can target. YouTube is increasingly becoming popular. There are always different social media platforms you are becoming popular. If you can get in with someone of the new ones, it can be very beneficial for your business.

Publishing: Free Organic Traffic For Affiliate Marketing

Free Organic Traffic is the Holy Grail of traffic. It’s people looking at your content and engaging with it. Some of these viewers will want more information. It can be a good way to lead into an affiliate sale.

What are the Different Platforms For Creating Free Organic Traffic?

Infographic Publish Content Business Model

Blogging

There are a lot of different options for blogging. The most popular and beneficial platforms are WordPress and Medium.

WordPress allows you to have full control of your platform. In general, you will need to look optimizing your articles with SEO. You will need to generate views from the search engines.

Medium is beneficial because there are already thousands of viewers. You can connect with people and get money from their partnership program.

Read: Blogging As a Side Hustle

YouTube

I recommend YouTube if you are interested in publishing videos. They have a large amount of viewers. They have a system to get ad revenue once you have a certain amount of followers.

If you have a very visual niche, you will want to show it through video. Video tutorials are a good way to showcase affiliate products and services.

Read: Ultimate Guide on Making Money On YouTube

Podcasts

Podcasts are another way to build up a following. You can recommend different products for your listeners to check out. You may consider combining this platform with a landing page. This can help with conversion.

Read: How Podcasting Became a Big Business and Is Growing

Using Social Media to Create Free Organic traffic

One of the best things you can do is build up a social media following. Each platform has a different way to leverage the followers they have. If you have followers you can recommend different affiliate products and services.

Using an Online Course To Recommend Affiliate Marketing Links

Lead Magnet – Give it away for free

One of the most powerful things you can do is offer an online course for free. You can provide affiliate links within your course. If they require a certain product or service, it can be very beneficial for your affiliate marketing business.

We have a Free Lead Magnet. Ours is a chance to win Free Land. It’s a contest that we pick randomly from our email list for a piece of land.

Putting it on Udemy

Udemy has a platform where thousands of learners go to. In general, you are selling a larger quantity of your product to people that would pay very little. Similar to the free option, you can put affilate links in your course.

Selling an Online Course

An online course can sell for very little or in the thousands of dollars. It’s important to give value to your product. You can put your affiliate links in your course as well.

Creating a Sales Funnel for Affiliate Sales

You need to have a sale funnel for your business. It will help you sell more product and increase the overall cart value. By having more products and services, you can increase your overall cash.

Develop your Landing Page

Your landing page is also a squeeze page. You will want to offer something and get people’s emails. You can have them go to the next part of your website and offer a quick video. You can offer you product after the video.

Email Capture List

One of the most important things you can do is capture emails. This is a distribution channel they you own. You can email this list over and over again.

Sell your product and Service

You can sell products and services as an affiliate. One of the best things you can do is also offer your own products and services. Try to offer affiliate products within your own courses and products.

Developing your Email List For Affiliate Marketing

Look at getting a niche email list.

Try developing an email list around a niche. You can offer different products and services to them. It’s important to control this email list.

Look at MailChimp or ConvertKit. They will host free emails for you in the beginning. You can later upgrade for automation and other benefits.

Have follow up automation.

Look into automated your emails. As soon as they give your email, your potential client should get a welcome letter. They should get follow up emails regarding your product and service.

Warm people up with videos and information.

One of the things you can do is provide different information and videos to your email list. This is a good way to warm up your people. This allows people to get accustomed to you. I recommend you use video to add a personal touch.

Offer your affiliate products through the videos and emails.

As you warm up your clients, you can offer different affiliate products and services. These can be great opportunities to answer questions and include bonuses for buying through you.

Frequently Asked Questions:

Should I get into Affiliate Marketing?

Affiliate Marketing is a great business model. It’s best when used with some publishing platform.

How much money do I need to get started with Affiliate Marketing?

You need very little money to get started if you look into creating content first. Otherwise, you will have to spend advertising money.

Is it better to use Google Ads or Facebook Ads for Affiliate Marketing?

It depends on your niche. For most businesses, I recommend Google Ads. Search Engines have intent. People are actively trying to find information about a product or service.

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Paul Jang


Your Land Investor
(The Real and Digital Kind)

Paul Jang

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